How to Expand Overseas Sales of 3D Printing Equipment

Introduction

Since 2022, Shenzhen XX Technology Co., Ltd. began cooperating with Topease to monitor the demand of 3D printing equipment in the global market using high-end analysis tools of the market.

It has helped this company increase its market share in medical 3D printing and further consolidate their relationship with health organizations.

Background

Over the last few years, China's 3D printing sector has witnessed a sharp export growth, in particular for consumer-level 3D printers.

The General Administration of Customs said China's export of 3D printing units came to 3.525 million in 2023, up by 88% compared with the previous year.

The value of the export reached RMB 6.15 billion with a year-on-year increase of 68.5%, reaching a record high.

Chinese brands have secured a foothold in the global market. Brands such as Creality, Bambu Lab, Anycubic, and ELEGOO, among others, would take up to almost 90% of the abroad entry-level 3D printing equipment segment. For this price, these brands have earned their reputation for being reliably well-performing at very reasonable prices, hence extremely popular worldwide.

Shenzhen XX Technology Co., Ltd. (below referred to as "the company") is one of the leading enterprises in the 3D printing industry. It aims to reinforce its competitiveness in the global market, focusing especially on market analysis and customer relationship management. Thus, it aims at trade process optimization by using innovative solutions that will support its long-run growth.

Key Challenges

Access to Market Data and Analysis

Export companies often struggle to obtain comprehensive and timely market data, which limits their ability to understand and respond to market trends, especially in key markets like the Middle East and Europe

Customer Relationship Management

In the export industry, maintaining a large customer base and acquiring new clients is a common challenge. Companies need effective tools and strategies to manage customer relationships in order to remain competitive.

Market Development Strategy

In emerging markets like India, businesses must quickly identify and reach potential customers while effectively positioning and promoting their products. This requires companies to have flexible market strategies and strong execution capabilities.

Solution and Results

To overcome these challenges, they partnered with Topease :

1. Find New Buyers

By using Topease, they found potential buyers from a massive database and relied on fast data updates to keep bringing in reliable new customers. In 2024, they hit a record high in sales.

2. Market Watching

Topease's Global Trade Pal (GT6.0) enables the company to have direct access to the global import/export data and market analysis to understand the market and their customers.

Market analysis through import and export data

Read industry market research reports

3. Reach Potential Customers

Using the Topease email marketing tool, they efficiently send personalized emails to both new and returning customers.

Since partnering in 2022, the company has successfully reached several major clients in the Indian market, building long-term relationships. Its market share in the medical 3D printing equipment sector has grown significantly, and partnerships with healthcare institutions have become even stronger.

Customer Review

Other companies in the industry are now recognizing the impact of data analytics on market growth, driving both technological advancements and increased competitiveness across the sector.

About us

Topease was established in 2004 as a comprehensive marketing and sales solution service provider for your import-export-trading and logistics businesses.

By using trade data based on customs and bill of ladings, you can easily find reliable buyers and suppliers.

How can you find global trade opportunities in a smart way?

Check out this video! https://youtu.be/3KNvoZ8bths

📊 Ready to take your trade strategy to the next level? Learn more about Topease!